21 08, 2023

10 Ways the Advanced Sales Conversation© Supports Non-Traditional Sellers

2023-08-21T11:29:45-04:00

Are you a lawyer, consultant, C-level executive, architect, project manager, engineer, or freelancer? Regardless of your profession, you are likely responsible for maintaining clients and attracting new business. However, selling and persuading others may not come naturally to those without a sales background. Instead of trying to be a "salesperson," consider using a framework [...]

10 Ways the Advanced Sales Conversation© Supports Non-Traditional Sellers2023-08-21T11:29:45-04:00
9 08, 2023

The Art of Ethical Persuasion

2023-08-09T15:11:19-04:00

Selling shows up in a lot of places that are not sales-specific. Lawyers, architects, c-suite executives, and communications professionals are just a few examples of people who are expected to sell but may not be salespeople. Ethical Persuasion can be the ticket to a more natural and effective way to sell. Recently we had [...]

The Art of Ethical Persuasion2023-08-09T15:11:19-04:00
27 10, 2022

Looking for an End-Of-Year Forecast? Why Your Team is Likely to Give You an Inaccurate Forecast

2023-05-06T11:15:51-04:00

In 1951, Jay Gould wrote in the Journal of Marketing that "a sales forecast need not be merely the product of informed guesswork or hunches, but that such problems lend themselves to a systematic, quantitative appraisal in which the margin of error can be greatly reduced." So, not exactly a new challenge for sales [...]

Looking for an End-Of-Year Forecast? Why Your Team is Likely to Give You an Inaccurate Forecast2023-05-06T11:15:51-04:00
5 05, 2021

How Are You Selling Now in 2021?

2023-05-06T10:33:17-04:00

We have observed patterns in 2021 sales trends that demonstrate how much the events of 2020 have accelerated or completely altered B2B selling. There is a need for specific critical skills for organizations to compete and grow effectively in 2021 and beyond. Some companies had a banner year during 2020, but this will not insulate [...]

How Are You Selling Now in 2021?2023-05-06T10:33:17-04:00
1 03, 2021

Of HERO and Multiple Routes of Persuasion-The Sales Lab

2023-05-06T10:36:06-04:00

We follow several researchers for our work at The Nova Consulting Group, but one of our favorites is Dr. Willy Bolander. Dr. Bolander is the Carl DeSantis Associate Professor of Marketing at the University of Florida, and it is worth your time looking at his research. He recently interviewed us about The Advanced Sales [...]

Of HERO and Multiple Routes of Persuasion-The Sales Lab2023-05-06T10:36:06-04:00
24 06, 2020

4 Ways for Sales Leaders to Set a Path Towards Recovery

2023-05-06T10:41:50-04:00

Out of economic hardship can come change – we are cast unto our wits and our talents and our resources and our strengths as we lose all the choices we once had. ---Michael Leunig Michael Leunig, an artist and philosopher might have only talked about economic hardship when he first shared this idea. However, [...]

4 Ways for Sales Leaders to Set a Path Towards Recovery2023-05-06T10:41:50-04:00
27 03, 2020

Sales Leadership and Perceived Risk In Troubled Times

2023-05-06T10:45:28-04:00

How do you define "crisis?" A turning point, a moment of danger, or a death knell? And what do you do when you define that there is a crisis? The way forward can be murky with events like COVID-19, industry disruptions, or economic downturns. You still have to meet your revenue goals, and the [...]

Sales Leadership and Perceived Risk In Troubled Times2023-05-06T10:45:28-04:00
28 06, 2015

Before the Talks Begin: Who Wins – Men or Women

2023-05-15T11:53:34-04:00

In negotiations, our previous discussions emphasized the significance of "who speaks first." However, recent groundbreaking research in negotiation science has shed light on a new aspect: the divergent impact of pre-negotiation "small talk" on men and women negotiators. Brooke A. Shaughnessy, Alexandra A. Mislin, and Tanja Hentschel, esteemed researchers in this field, delve into [...]

Before the Talks Begin: Who Wins – Men or Women2023-05-15T11:53:34-04:00
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